Rockefeller Capital Management has streamlined its management team by consolidating its seven geographic divisions into five within its private wealth unit. 

This consolidation involves merging the Southwest division and the Pacific Northwest territory into a single Western unit. According to AdvisorHub, the changes were announced internally and are part of the firm's strategy to leverage its former wirehouse managers' expertise in recruiting experienced advisors over the last five years. Rockefeller also consolidated its North Atlantic and Midwest divisions into a single division.

This reorganization stands out as atypical for the firm, which, while having last restructured its ranks in 2021, has aimed to minimize management turnover and cost-cutting. 

Rockefeller, which has recruited 105 teams since its recapitalization in 2018, is preparing for an uptick in recruiting efforts in the upcoming Fall season, following a relatively slow Summer during which it added just one team since late June, according to inside sources discussing the matter with AdvisorHub.

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